As we get closer to June, it’s time to gear up for a month full of gaming announcements, demos and a general feeling of excitement for the rest of the year in games. June has been one of the most important months of the year for gamers for more than 20 years, because it used to be when the Electronic Entertainment Expo, or E3, used to be held. The expo used to be the one-stop place to learn about all the big announcements about games, consoles and everything in between.
Then of course, the pandemic came around, and it became impossible to conduct the expo in its usual format. E3 2019 was the last in-person event, and E3 2021 was the first and also last online event, after which the expo itself was cancelled.
However, from 2020 onwards, we started getting used to another format of consuming news in June, and that is through the many digital streams conducted by publishers and event organisers. And for most of us, who have only ever watched E3 events online, this felt familiar. Actually, it was even better, because a lot of these new online events brought along with them demos and gameplay videos that previously used to be limited to those who attended E3 in-person.
So yes, while it’s sad to lose E3, what we have gained in return isn’t too bad. And let’s look at what we have lined up in 2024, which is gearing up to be one of the most financially challenging years in the industry.
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